We were thrilled to be part of this year’s Mumbrella360 conference. The Lifestyle Suite facilitated a panel discussion on ‘Influencers, Experts, Celebrities: Who’s Really Endorsing Your Brand?’
Founder and Director Simone Landes, together with talent agent Bridgett Lorimer (Chef’s Ink), PR pro Aaron Crowther (Magnum PR) and lawyer Stephen Digby (Digby von Muenster Law) featured on the panel to thrash out what the terms ‘influence’ and ‘endorsement’ actually mean and discussed everything you need to know about working with celebrities, experts and influencer’s.
Hosted by our very own Shelly Horton it was a packed session, filled with great insights into this incredibly relevant topic. Thank you to everyone who came and to Mumbrella for putting on a great event.